Best Social Media Calendar Tools (2025): Full Guide

It can be challenging to plan what or when to post on social media. However, it would be easier when you have the right social media calendar tools.

Whether you're a small business, a content developer, or a marketing team, you can stay organized, save time, and increase your online presence by utilizing various calendar tools.

​Think about how much time you could save each week for creative work or planning if you could see your feed visually and batch your articles in one neat interface. Sounds wonderful. That's exactly what the tools below are made to do.

A Closer look at the Best Social Media Calendar Tools

SocialBee

The SocialBee social media calendar tool is designed for individuals who work independently, such as marketers, trainers, consultants, and producers.

I find SocialBee unusual because it employs a category-based engine to aggregate updates (such as "Tips" or "Promos") and define rules for when they should be cycled.   With just one click, our solution enables you to reuse and recycle content, particularly evergreen posts.

It allows you to maintain a regular and balanced posting schedule without needing to create new entries daily. It helps get the most out of posting long-form or timeless content.

SocialBee provides the structure and automation you need to keep your evergreen posts generating revenue. Your calendar will be a dynamic system, rather than just a list of things to do.

Features

• Engine for Scheduling Categories
• Recycling for all time
• Tools for organizing content
• Media Library for Pictures
• Light Approval Processes
• AI Copy Assistant

Pros

• Suitable for reusing content and keeping it balanced
• Agencies that manage workspaces and clients well
• Recycling and category automation save time.

Cons

• You need to set up and adhere to the category model in advance.
• Not as free-form if you like posting on the fly
• Advanced analytics don't go as far as enterprise tools.

Pricing

SocialBee features three plans: Bootstrap for $24, Accelerate for $40, and Pro for $82 each year. Monthly plans will cost you more money. You can try out any plan for 14 days before subscribing to it.

Missinglettr

​When discussing Missinglettr's Social Media Calendar tool, it's essential to note that it does more than schedule tasks. It's a central hub for strategic content that helps people see, plan, and automate their social media efforts.

It combines drip campaigns, curated content, and one-time posts into a single calendar view, giving you peace of mind and complete control over what you share on social media.

The best thing about it is that it automatically extracts quotations, headlines, and images from your site and creates social media updates for the next month. You can change them before scheduling, but most of the work is already done for you.

It doesn't try to be a complete social suite rather stays as a scheduler. It gives your system smart, planned social campaigns. These campaigns keep the traffic coming. They pay attention to your evergreen material. If you want to keep getting visitors from your posts without having to do anything, use Missinglettr.

Features

• Unified calendar view
• Engage in the "Review, Plan, Create" workflow efficiently
• ​Effortless editing to scheduled posts
• Automated campaign scheduling
• Auto-generation of social post series

Pros

• ​Combines campaign automation with scheduling
• Saves time on creating and scheduling post
• ​Easy-to-use interface with visual post types
• ​Built-in editor and image library
• Helpful templates and campaign controls
• Keeps content spread consistently
• ​Supports note-taking and post categorisation

Cons

• Not a full multi-channel composer or replacement for a full scheduler
• Less suitable for brands whose content mix isn’t blog-driven

Official pricing

There are three levels of MissingLttr:

• Solo for $15, Pro for $32, and
• Agency for $117.

You can choose between a monthly or yearly payment plan. With an annual plan, you get two months free. You may now sign up for any plan and try it out for 14 days!

Social Champ

The Social Media Calendar tool from Social Champ makes it easier to organise and schedule your content across all platforms from one place.

​If you run multiple social channels and want more value, Social Champ is the best choice.

You can view manage them around by dragging and dropping in one place. Recommended times make it easier for you to become engaged, and bulk uploading is a breeze.

Features

• User-friendly Multi-account calendar interface
• Bulk post scheduling and CSV import
• AI caption generation and suggestions
• Best-time posting recommendations
• Auto RSS Feed integration to pull content

Pros

• Affordable for multi-account management
• Intuitive drag-and-drop interface
• AI assistance and bulk tools save time
• Free plan with basic features
• Good entry point for agencies on a budget

Cons

• Basic analytics and complex functionalities
• UI and advanced workflow polish behind higher tier plan

Official pricing

Social Champ emphasizes transparent pricing with no hidden fees. It offers a free plan and three paid plans:

1. Starter for $4,
2. Growth for $8, and,
3. Enterprise, with a customized price.

You can use its trial version for 7 days.

Planly

​Planly prioritizes the calendar and emphasizes visual planning, particularly for Instagram.

​Teams can drag and drop posts onto a calendar grid, see how Instagram grids look, and handle approvals thanks to its straightforward UI. That design prioritizes visuals, making it easy for creators who plan feeds and story timelines based on visuals.

It works with key platforms, but its best features are its calendar UX and design-first capabilities. These are great for visual brands and creators who plan posts based on how they look and feel as much as what they say.

Features

• Unified and Visual calendar
• drag-and-drop scheduling across platforms
• Multi-account management
• Instagram grid preview and media management
• Bulk-scheduling contents using CSV or spreadsheet formats
• Real-time preview of scheduled posts
• AI content calendar tool (add-on) for automation and creative content generation

Pros

• AI-powered efficiency for creative contents
• Drag-and-drop contents planner
• Multi-platform support for content planning and scheduling.
• Clean, intuitive UI without any technical complexity
• Free plan available

Cons

• Only a few third-party integrations
• No role-based team management
• Not built for heavy enterprise reporting

Official pricing

Planly offers three plans:

1. Individual for professionals and businesses at $15 per month,
2. Teams at $40 per month, and
3. Agency at $80 per month.

There is also an Enterprise package with its own features and price. You can try its free trial for all of these plans is 14 days.

SocialPilot

One of the most popular social media calendar tools on the market is SocialPilot. Its calendar tool is a social media content platform for agencies.

You can view all of your clients' postings and approve and schedule them simultaneously. It also allows you to create reports without a brand name, thanks to its white label feature. The calendar makes it easier to keep track of multiple clients and reduces mistakes when making plans.

Features

• Multi-client calendar view
• Bulk upload, scheduling and post editing
• CRM tool to track conversions
• White-label report generation and client dashboards
• Team collaboration and approval workflows
• Analytics and post-performance insights

Pros

• White-label reporting
• Scales well without enterprise pricing
• Bulk scheduling saves time.
• ​Great value for agencies and high-volume users

Cons

• Basic Analytics in lower tier
• Limited enterprise integrations

Official pricing

Social Pilot has four different options: Essentials, Standard, Premium, Ultimate, and Enterprise. All of these plans come with a 14-day free trial.

1. Essential plan available at $30,
2. Standard plan available a $50,
3. Premium plan available a $100,
4. Ultimate plan available at $200, and
5. the Enterprise plan available at custom pricing.

Post Planner

​The primary goal of the Post Planner calendar tool is to help you create content quickly, helping you discover and re-purpose content that engages people. It has everything you need to see, plan, make, schedule, and evaluate social media content all in one place.

The best feature is its discover tool for curating content. You can use it to rapidly identify popular or trending content in any niche on the web and filter the results by engagement indicators, such as shares and likes.

​You can see posts, add them to the calendar, and set up regular shares. The calendar shows when people can get involved and keeps feeds going. That means it saves time for small groups and creators.

It's not as much about in-depth reporting or getting team approval as it is about keeping social media platforms interesting all the time.

Features

• Content discovery engine for trending/engaging posts
• Queue-based bulk scheduling and recycling tools
• Visual overview of upcoming posts
• Analytics to evaluate post performance and insights
• Drag-and-drop rescheduling
• AI Writing Assistant
• Mobile App for iOS and Android to make it more handy

Pros

• Strong for ideation and keeping feeds active
• Excellent for content discovery
• Simple recycling workflow
• Mobile app
• Free plan available

Cons

• Daily Limits on posting
• Minimal team collaboration
• Limited analytics

Official pricing

Post Planner offers both free and premium plans. The paid plans include three levels:

1. Starter ($6 per month),
2. Growth ($42 per month), and
3. Business ($72 per month).
4. There is a free trial for all plans, lasting seven days.

Sendible

Sendible’s social media monitoring tool has a powerful scheduling and calendar feature.

​You can plan posts one at a time or all at once, which makes managing social media much easier. It even enables you to put your evergreen content in a queue to get additional views and interactions.

The Sendible calendar shows you all the posts you have planned for the next several days. It even lets you improve your posts and pictures without having to leave the site.

​Sendible has now added a preview function that allows you to see what your posts will look like before publishing them. This makes it much easier to make updates and edits that will look good on all platforms.

Features

• Unified content calendar with a birds-eye view
• Schedule posts to multiple platforms
• Rich Content Library
• Content suggestions with ready-to-publish content ideas
• White-label reporting for clients
• Analytics of all the connected Socials

Pros

• Great for agencies
• Flexible scheduling and inbox management
• Fully white label app
• Clear visual overview of client posts
• Approval streamline workflows

Cons

• Less modern Interface
• Advanced features require higher-tier plans
• Not suitable for content creators

Official pricing

Sendible has several plans:

1. Creators for $29,
2. Traction for $89,
3. Scale for $199,
4. Advanced for $299, and
5. Enterprise for $750 per month.

There is a free trial period for all of these options.

MeetEdgar

​MeetEdgar is the only social media calendar tool that does everything for you. It's strong, simple to use, and saves you time by letting you schedule your social media posts automatically.

​Once you add posts to categories and schedules, Edgar will continue to post them accordingly. The calendar indicates when new entries will be added and when categories will be updated, making it easy to maintain active feeds.

​MeetEdgar is simple and focused on purpose: it automatically develops a library of information and re-purposes it using category schedules. You can add posts to categories, establish a timetable, and Edgar will automatically share evergreen content to keep feeds full. This takes away most of the micromanagement.

Features

• Content library for long-term storage
• Category schedules and automatic recycling
• Simple composer and queue management
• Auto scheduling and publishing controls
• Reliable mobile app for iOS and Android

Pros

• Extremely easy evergreen automation
• Minimal setup for ongoing publishing
• Ideal for solo creators and small brands

Cons

• Limited analytics and team collaboration
• Not ideal for large teams

Official pricing

MeetEdgar lets you try out both of its plans for free for 30 days before you buy them. The Eddi plan costs $24.91 per month, and the Edgar plan costs $41.58 per month.

OneUp

​The Social Media Calendar tool is a visual planner that enables users to plan, organise, and automate their content across multiple networks.

​It was designed to be easy to use and fast, featuring a drag-and-drop interface. The ability to recycle old posts, and intuitive sharing options make it easy for clients to use. Whether you're managing one brand or dozens, OneUp’s calendar keeps your content organised and consistent.

The primary reason people buy it is that it enables the creation of evergreen queues that rebroadcast material on a schedule. It helps small teams and creators stay visible without requiring them to create new content frequently.

The user interface is straightforward: upload a CSV file or add posts to queues, set criteria for how often they should repeat, and let OneUp handle the rest. It's inexpensive and is generally marketed as a tool that allows you to post a lot for a low fee.

Features

• Drag-and-Drop Calendar View
• Supports multi-platform scheduling.
• Automatically repost content at custom intervals
• Bulk CSV upload and bulk media import
• AI Caption templates and scheduling rules
• Media Library integrations with Canva and Unsplash

Pros

• ​Clean, intuitive calendar interface
• Affordable for frequent posting
• Easy bulk uploads and CSV support
• Low learning curve
• ​Supports a wide range of platforms

Cons

• ​No detailed management of team roles
• Basic reporting and analytics
• Limited multi-channel integrations
• ​No native integration with CRMs

Official pricing

OneUp has plans with different levels:

1. Starter for $18,
2. Intermediate for $60,
3. Growth for $120, and
4. Business for $300.

You can try all of these programs for free for seven days.

ContentStudio

ContentStudio simplifies managing your social media campaigns with built-in scheduling, team approvals, and multi-channel publishing in one place.

​ContentStudio makes it easy to plan and run your social media initiatives. You can drag posts you find into the calendar, set up automated sequences, and see planned material across multiple platforms.

If you want to find, analyze, and schedule all in one location, ContentStudio is the best choice for your agency or team.

Features

• ​Interactive Calendar Views
• ​Real-Time Collaboration
• Rich content library
• Pre-built social media content templates
• Drag-and-drop editor
• White-label reporting and team management
• Topics discovery and Content curation

Pros

• ​Multiple calendar views for flexible planning
• Unified discovery and scheduling workflow
• Powerful automation saves time.
• Great white-label options for agencies
• ​Integrated content discovery and curation

Cons

• Steeper learning curve
• Higher-tier plans cost more
• ​Feature-heavy for solo creators
• ​Analytics not emphasised in calendar module

Official pricing

ContentStudio offers three premium plans with customizable and scalable pricing options. The prices start at

1. $19 per month for the Starter plan,
2. $49 per month for the Pro plan, and
3. $99 per month for the Agency plan.

You can try all of these programs for free for 14 days.

Iconosquare

​Iconosquare is a social media scheduling tool that focuses on analytics and is designed for visual brands that want to excel on social media. It’s calendar tools can help you manage multiple social media accounts effectively.

Iconosquare’s social media calendar tool is flexible and easy to use. It utilizes drag-and-drop features to facilitate easier material arrangement. You can use it to plan your tweets, Facebook statuses, Instagram posts, carousels, and stories.

​You can add pictures to Iconosquare's Media Library using Dropbox or OneDrive. You can organize your items into groups so that it's easy to find the photographs. It even tags the pictures you use, so you don't post the same thing twice by mistake.

You can see what your Instagram feed will look like before you publish by using this tool. You can plan your first comment, along with your hashtags, to increase the visibility and interaction with it.

Features

• ​Visual Calendar Interface
• Drag-and-drop social publishing
• ​Multi-Platform Scheduling
• Media Library integrated with cloud storage
• AI-Powered content creation workflows

Pros

• Evolving functionality
• Industry benchmarks
• Competitive analysis features
• Excellent automated posts

Cons

• Doesn’t support newer or niche platforms.
• Some advanced features may glitch.
• AI-generated content might need editing to match your brand voice.

Official pricing

Iconosquare offers plans at various levels:

1. Launch for $33,
2. Scale for $69,
3. Excel for $116, and
4. A custom plan with customised pricing.

These plans come with a 14-day trial plan for new users.

Metricool

Metricool’s social media calendar is simple, easy-to-use and works on all platforms and design tools. The calendar displays all upcoming posts, helping you determine the best time to post them.

You can schedule postings, monitor their performance, and export reports that are ready for clients. Metricool is ideal for individuals seeking valuable insights and a straightforward planning experience, without the hassle or expense of larger platforms. It lacks many enterprise features and deep automation, however.

​​The best thing about Metricool is that it gives creators and small businesses clear metrics and an easy-to-use calendar at a low cost.

Features

• Multi-platform calendar view
• Analytics integration with calendar
• Cross-platform analytics and performance dashboards
• Report exports and brand-based plan options
• Integrations with Adobe Express and design tools

Pros

• Affordable social media content planner
• ​All-in-one social media management platform
• Easy-to-read reports and simple calendar UX
• ​In-calendar best time to post suggestions
• Clear visual overview of all posts
• ​Good fit for creators and small businesses

Cons

• Limited advanced automation
• Enterprise features are behind higher tiers.

Official pricing

Metricool offers 3 plans along with a free plan for basic usage. Its

1. Starter plan charges $22,
2. Advanced plan charges $54 USD and
3. Custom plan at custom price.

Sprout Social

​Sprout Social features a robust calendar. Its publishing calendar provides a central hub to plan, schedule, and manage material across several social media platforms.

Screenshot suggestion: sprout-analytics.png: alt: "Dashboard for Sprout Social analytics."

It features a visual, interactive calendar with multiple viewing options, smart scheduling capabilities, collaboration tools, asset management and even social media content calendar plan.

​You can use Sprout Social to queue your posts so that they are automatically sent out at a later date. It even tells you the best times to post on different social networks so you can make your social media schedule work better.

Features

• Unified calendar view
• Streamlined post planning
• Media asset Library to store and reuse
• ​Campaign Planning Tools
• ViralPost Integrations for best times to post and Insights
• Team collaboration & governance.

Pros

• Track post status directly from the calendar
• Multi-Platform scheduling
• Best-in-class reporting and listening tools
• Robust team collaboration and governance features
• Built-in content discovery and asset resue
• ​Suitable for agencies and teams that uses data

Cons

• Costly for small teams
• Too much for solo creators
• Limited customisation in calendar tools

Official pricing

​Sprout Social's-

1. The Standard plan costs $199 per seat,
2. the Professional plan costs $299, and
3. the Advanced plan costs $399.

For each plan, you receive a 30-day free trial. Also, there is an Enterprise option for big businesses.

Hootsuite

​Hootsuite is one of the legacy social media calendar tools. It is more than just a calendar; it is a complete workflow solution that includes strategy, collaboration, and analytics.

Marketers can utilize the Hootsuite calendar tool to plan, manage, and enhance their content across all platforms. It displays scheduled postings, enables you to schedule at once, and integrates with monitoring streams.

​You can view all your paid and organic social media initiatives in one place with its comprehensive yet easy-to-use content calendar. You can browse them by week or by month.

Its clean interface makes it easy to distinguish between drafts, scheduled posts, and published posts. It also features a helpful social media content calendar template, allowing you to plan your posts effectively. Additionally, it alerts you if a post cannot be published, so you never miss a chance to market.

Features

• Free downloadable content calendar template
• Week or month views of organic and paid campaigns
• Cross-platform scheduling to plan and publish
• Collaboration tools for task management
• Wide network integrations
• Social media listening
• Analytics and campaign reporting
• Ad management and enterprise controls

Pros

• Wide range of integrations and established reliability
• Powerful monitoring and ad-management options
• Scales from small teams to enterprise
• multi-platform scheduling and optimisation

Cons

• Requires external tools
• Can feel complex for new users
• Costly for small teams
• ​Template is spreadsheet-based, not a dynamic dashboard

Official pricing

​Hootsuite has three programs, each with a 30-day free trial. It has three levels:

1. Standard for $99,
2. Advanced for $249, and
3. Enterprise with custom pricing.

Why a social calendar is important

​The right social media calendar tools can turn random posts into a system that works. You batch your content, keep publishing regularly, re-purpose your best pieces, and make time for strategy.

The right calendar tool reduces last-minute posting and keeps track of what you've sent out, when, and why, whether you're a solo creator or running an agency.

Final takeaway & next step

You don't need every feature. Just choose the smallest tool that can reliably solve your biggest problem, whether it's analytics, content discovery, or evergreen recycling. My practical choice is to try two or one evergreen (SocialBee or MeetEdgar) and one analytics/workflow (Sprout Social or Iconosquare) for 7 to 14 days. Then, compare the calendar UX, recycling, and report exports.